Last week saw the launch of the Golf Real Estate portal, www.golf-real-estate.co.za. It was designed and optimised by WebGrowth SA. We have purposely made it low key and minimal risk on behalf of our client. The website is simple in design and does not have any portal functionalities yet. (more…)

Location, location, location… we have all heard these words from savvy property investors but many real estate agents do not realise that it is just as crucial when promoting property sales online. When optimising a real estate website it is important to target your specific geographic location i.e. Johannesburg = Sandton. People are searching the internet on a daily basis for properties for sale and when they search they are predominantly searching for location specific keywords. Many real estate websites do not take advantage of geographic keywords in their web pages and waste money on a perfectly designed website which receives no traffic. (more…)

I have noticed over the last month my website has been getting quite a few organic hits for the keyword “free search engine submission” and words similar. It tells me that many website owners are looking to get their websites onto search engines, which is an obvious thought for the uneducated search marketer (I used to be one of them). (more…)

With information freely available on the internet it is quite easy to think that you as a new website owner can start learning how to market your own website. The truth of the matter is SEO is a full time job; a lot of the work requires research as search engines change their algorithms constantly as the likes of Google are trying to beat the spammers and the spammers are trying to beat Google. Each day it’s a war (more…)

The days of using an inbox for dealing with customers on a B2B relationship is dying a fast death. The reality is that with the average administrative person receiving 20 emails in their inbox a day it is becoming difficult to track communication between supplier and customer. I speak mainly on behalf of industries affected by the supply chain as I have experience in this field but social software (more…)