Wordcamp Cape Town - Summary of Yoast Plugin

Finding keyword potentials for your SEO campaign

by Neil Pursey

| Blog, Google
April 16, 2013

A simple way to identify potential keywords for your SEO campaign can be managed by extracting keyword data from your website’s Google Analytics and Webmaster Tools profile. However, please note that the strategy I write below will not work for a new website with minimal traffic i.e. under 1500 visitors...
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Tagged google, Google AdWords, Google Analytics, Google Webmaster Tools, seo
Our 9 step process for successful SEO

by Neil Pursey

| Blog, Education, SEO, Slideshare
February 23, 2013

2 weeks ago I was privileged enough to do a talk on SEO to a group of members from the Professional Speaks Association of South Africa (PSASA). I took them through the basics of SEO, explaining the differences between paid advertising, SEO and social media. We looked at how SEO cannot be...
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Tagged seo, seo course
Migrating from Raven Tools

by Neil Pursey
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| Project SEO
December 11, 2012

The SEO industry has been abuzz with the news that Raven Tools has decided to remove keyword rank tracking from their platform. It is clear that they are attempting to go down the road of an “all in one package”. They are already providing functionality around SEO, Social Media, PPC...
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Google adds “download latest links”

by Neil Pursey
Comment
| Blog, Google, Industry News, SEO
July 19, 2012

Yesterday Matt Cutts released a tweet announcing that you can download the latest links from within Google Webmaster Tools. Firstly, it’s great that Google has come to the party for Webmasters and SEOer’s. Secondly, this tool will make it really simple to track the progress of links that have been published....
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Is Google Killing SEO? Slideshow from Food Blogger Indaba

by Neil Pursey
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| Blog, Education, Google, Resources, SEO
June 25, 2012

Yesterday I gave a presentation to an enthusiastic audience at the Food Blogger Indaba. Thanks to all those who attended! The workshop was a great platform where many questions were discussed. Hopefully I was able to give all who attended more insight into the mysterious world of SEO. In saying this...
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Top rated SEO Companies in South Africa (by Google)

by Neil Pursey
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| Blog, Google, SEO
May 24, 2012

In 2010 we compiled a list of the top SEO companies in South Africa, which can be found here. We have done this again to see just what has happened in the past two years or so. The searches we have done are taken from Google.co.za for the South African region...
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SEO Infographic – Content for SEO?

by Neil Pursey
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| Blog, Infographics
October 19, 2011

I found this SEO infograhic explaining the importance of content. By now we know that Panda is something we can cannot ignore and is beginning to define how we think about our own SEO strategies. The big takeaways from this infograhic is that understanding your target market and creating content specific...
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Google+ Killer facts & stats

by Neil Pursey
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| Blog, Infographics
September 21, 2011

Here’s some interesting insight into Google+ statistics. Having a look at the job types you can see why Google + is 72% male. Being mostly techies on the platform users are being inundated with tech related information on their walls. Google+ although having loads of potential, it must be said...
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Search Engine Marketing presentation for Nikon photographers

by Neil Pursey
Comment
| Blog, Education
September 20, 2011

Yesterday evening I gave a talk to some eager photographers at the Friends Cafe in Cape Town. It was organised by Ryan Harrington of Nikon, so kudos to him and his team for organising the event and making it a success. In the presentation I covered the basic understanding of...
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Tagged google, ppc, Search Engine Optimisation, seo, social media
Wordcamp Cape Town – Summary of Yoast Plugin

by Neil Pursey
Comment
| Blog, Education
September 16, 2011

http://www.webgrowth.biz/files/2011/09/yoast-seo-wordpress-plugin.gif Yesterday, I was privileged enough to be asked to talk about Yoast’s SEO Plugin at Cape Town’s Wordcamp 2011. I gave a basic run through of what settings we use to optimise WordPress websites. Yoast’s SEO Plugin offers a comprehensive set of tools, which can help provide the perfect platform to...
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Tagged seo, wordpress plugin, yoast