Something I haven’t really touched on in my previous blog posts is Google News. Google’s Webmaster Central Blog posted this informative video on ways to improve exposure within Google News. To sum up the video, Maile Ohye gives us two critical factors for success within Google News. They are original content and having a sitemap …
Something that is very important but most webmasters overlook is Canonical optimisation. A common canonical mistake is having both http://www.mydomian.com and http://mydomain.com, Google will index both. Thus it causes duplicate content issues and page strength syphoning. Examples of Bad Canonical Optimisation http://www.mydomain.com http://mydomain.com http://www.mydomain.com/index.html http://mydomain.com/index.html Example of Good Canonical Optimisation http://www.mydomain.com Thanks to the guys …
Many websites with top level domains e.g .com, .net, .biz etc have not set their geographical target. Google search can identify where you are searching from by checking your IP address. So for example if you were sitting in Paris, searching Google. Google will immediately redirect your search to google.fr (France). …
On Wednesday, 26 November, I wrote a post for my blog regarding social media marketing, I came across a very good viral marketing campaign by Ameriquest and decided to embed their YouTube video into the post. Besides the video, the amount of text was only 26 words. Approximately 1.5 lines! I was not planning to …
2 weeks ago Google updated their Webmaster Guidelines to omit a single line that reads: “Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.” In the Google Groups thread, Google’s John Mueller explains why Google removed that line. Let me quote John: …