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Tag: ‘Search Engine Optimisation’

Search Engine Marketing presentation for Nikon photographers

Yesterday evening I gave a talk to some eager photographers at the Friends Cafe in Cape Town. It was organised by Ryan Harrington of Nikon, so kudos to him and his team for organising the event and making it a success. In the presentation I covered the basic understanding of how SEO, Social Media and …

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The Evolution of Google’s algorithm

Over the last two weeks or so Google has changed its algorithms slightly; or at least we think so. Those who know the basics about SEO know that title tags and incoming links (anchor text) are important. Title tags are still very important for on-site optimisation and I can’t see that changing anytime soon. The …

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Why you need to be in the top 5 in search engines

Over the last ten years the goal for search engine optimisers was to get their client websites into the top 10 or 1st page of the search results. Recently, people’s search habits have changed slightly, they are more impatient than ever before and are getting better at selecting their own chosen search keywords. One word …

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Google vs Yahoo vs MSN – Part 2

To all my loyal readers; apologies for the delay since my last post. The only excuse I have is that I have been over snowed with client work and so I just have not had the time to pull my sleeves up and write this post.. In my last post, Google vs Yahoo vs MSN …

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The importance of posting comments for SEO

The importance of posting comments in blogs is coming to realisation in the search engine optimisation community. There are millions of blogs out there but only a few are becoming really popular. Why? because the bloggers write quality content. There was the old SEO concept of getting the correct keyword density to get noticed by …

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