What is SEO (Search Engine Optimisation)?

What is SEO (Search Engine Optimisation)?

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At long last the peeps from Commoncraft have brought us a “what is SEO?” video. In collaboration with Search Engine Land, they’ve provided an easy to understand video into the various aspects of SEO.

The video covers the following basic principles into SEO and why your business needs it:

  1. relevant content on the page
  2. the importance of title tags
  3. links between websites
  4. anchor text links
  5. reputation and authority

 What is SEO (Search Engine Optimisation)?

About

Founder of WebGrowth. He has been optimising websites since 2006. He has since done guest talks on SEO at Wordcamp, University of Cape Town, Blogger Food Indaba and others.. Co-founder of the GROW Academy, a South African initiative to educate the youth in digital marketing. He heads up the SEO sessions at the GROW Academy.
He is also the Online Marketing Manager for the Rawson Property Group.

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